DESCRIPTION
The client, a nano-materials company, aimed to transition from a research and development (R&D) focus to scaling their technologies for market entry.
When
2023
Keywords
Portfolio management, product strategy, competitive analysis
The client had developed a suite of highly innovative technologies encompassing both hardware and software. They were in the process of developing products centered around these cutting-edge technologies. We assisted the client in gaining a comprehensive understanding of the market landscape across all relevant verticals within each technology area. This included identifying potential opportunities and challenges in each segment.

Additionally, we created clear and actionable product development paths, ensuring that the client's innovations could be effectively translated into market-ready products. Our team also conducted an extensive analysis of competitor R&D activities, providing the client with a detailed overview of the competitive landscape. This enabled them to strategically position their products and stay ahead of industry trends.
Pelle's ability to work seamlessly with cross-functional teams, from myself (Chief Science Officer) to product and sales teams, demonstrated his commitment to unified and efficient project execution. Pelle's deep understanding and clear articulation of intricate technical concepts contributed to enhanced collaboration and understanding among our teams.